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Agency profile

Catchword

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Catchword is a naming and brand strategy agency headquartered on Grand Avenue in Oakland, with a second office in New York. Founded in 1998, it covers naming, positioning, visual identity and brand research, including linguistic analysis and trademark strategy. Clutch lists clients such as TikTok, NBCUniversal, Rivian and McDonald's, with 117 verified reviews at 5.0, and the agency cites more than 750 clients and 100-plus creative and branding awards.

  • Branding
  • Creative

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